The idea here is to create awareness on three fronts,
nationally, locally, and within the country music industry.
Radio tracking nationally…
Throughout the entire process you will receive weekly tracking reports. These reports will let you know what is going on with your song (who is considering it, who is playing it, and what the overall "feel" is for your project). I have attached an example of one of my client's weekly reports and spreadsheet for your information.
Radio Visitation … (Due to Covid, station visits are not available at this time.)
Where possible, I like to set up visits for my clients at local radio. The purpose here is twofold:
to develop a relationship with the local music director (You never know where he or she may end up.music directors move from station to station all the time.), and
to promote both my artist and the local MD.
I advise all my clients to have pictures taken at in-station interviews. We can then use this for promo purposes on your socials.
As you know, this is an industry which is based on relationships. It is very important for all my clients to have their faces / profiles presented to the country music industry, in a professional manner. Please pass on to me any press releases, interviews, live shows or upcoming events that will help me introduce your latest release to radio.
Social Media / Streaming Servcies
In the current environment it is important to have your socials up-to-date - Instagram, Facebook, Twitter, YouTube as well as your website. We can certainly discuss this further.
We encourage you to have your song uploaded to all the streaming services including iTunes, Spotify, Apple Music, etc. prior to releasing to radio. Please keep me posted on any streaming numbers and playlists you are added to.